Brands that I've worked
Clear direction before execution.
I build digital roadmaps that align your brand, audience, channels, and business objectives—so every action has purpose and impact.
What’s included:
Market & competitor analysis
Customer journey & funnel mapping
Channel & platform strategy (Web, Social, Paid, SEO)
KPI & performance framework
Go-to-market & growth planning
Best for:
Brands that need clarity, alignment, and sustainable digital growth.
Content with intention, not just output.
I design content ecosystems that speak to your audience, strengthen your brand voice, and drive engagement across platforms.
What’s included:
Brand voice & content positioning
Platform-specific content planning
Editorial calendars & storytelling frameworks
Creator & UGC strategy
Performance-driven content optimization
Best for:
Brands that want to move from random posting to strategic content systems.
Big ideas, backed by strong strategy.
From product launches to always-on campaigns, I develop integrated campaign structures that are built to cut through noise and deliver results.
What’s included:
Campaign concept & key message
Integrated channel planning (Online–Offline–Influencer–UGC)
Influencer & KOL activation strategy
Launch timelines & budget allocation
Measurement & reporting framework
Best for:
Brands that want impact, not just visibility.
Gem, you did a great job leading your team with your actual client, which was above and beyond what the rest of the class did! Your amazing marketing background contributed a lot to your team and the class.
Stephanie Schwab
CEO, Crackerjack Marketing Social Media, Content Marketing & Influencer MarketingGreat participation; prefect presentations, very active; a very talented person
Inga Korchagina
Director Marketing & Communications Asia at Roland Berger